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Required Reading

Welcome. Following are books we consider "Required Reading." Books that will help you grow your business, and books that you will personally grow from. They are outstanding books: the cream of the crop. No fluff here, these books are hard-hitting, actionable, powerful books that will transform the way you think and do business - our personal recommendations.

For the success that you desire, here's the Reading that's Required.®


Getting Everything You Can Out of All You've Got
by Jay Abraham

Jay Abraham

Marketing wiz Jay Abraham provides some powerful strategies for boosting your career or business in Getting Everything You Can Out of All You've Got. Abraham believes that anyone can advance in life by tapping into hidden assets and developing the right mindset. Over the course of 21 chapters, he shows how to get ahead by treating bosses and clients as valued friends; find better and more exciting ways of doing things; develop "unique selling propositions"; persuade people to follow your lead; master the art of selling on the telephone; craft a formal referral system; sell on the Internet; and forge strong, established business relationships. The book features more than 200 examples of people and companies who have successfully used these techniques, from Bill Gates and Dennis Rodman to Sharper Image and Federal Express.

Order it here.

 

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